Working closely with North Shore Steel, we transformed the customer journey for buying steel products into a modern retail experience supported by North Shore Steel's top-notch customer service.
Our Voice of Customer research showed key customer preferences and trends which helped guide the investment in the right areas.
North Shore Steel's customer dashboard provides an up-to-date look at customer orders, shipment status, account financials, and buying statistics.
New customers can buy with a credit card or choose account based billing. Existing customers continue to have the choice and flexibility to transact in their preferred way.
Services provided:
Voice of Customer; Software Engineering