ChaiOne Insights: research methods

Your Business Strategy: Leave User Research to the Experts

6 minutes read

User research and user-driven data strategy are the buzzwords of market trend predictions issued by giants like Forrester Research and the Harvard Business Review. Data about users, their environment, needs, attitudes can inform business decisions and drive product strategy. But what exactly does user research entail? To many in the business realm, research is a vague concept and covers activities from searching for information online and interviewing people to administering surveys and maybe...

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Building Blocks of Good Graphs

11 minutes read


This post is part of a series on visualizing data.

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Visualized Data Helps Drive Decisions: A Primer on Chart Types

3 minutes read

This post is an introduction to a series on visualizing data.

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