ChaiOne Insights: contextual app

Beacon Bits: A developer tool to explore the power of iBeacons

3 minutes read

iBeacon technology was first introduced to the public by Apple at WWDC 2013; the goal: to enable a new level of location applications made possible with Bluetooth LE technologies introduced back in 2010. These new, low-power devices would allow manufacturers to create beacons, devices that could advertise themselves with a unique set of identifiers and could run off a typical coin cell battery for 6 months or more. With this technology and Apple-developed algorithms, an iOS device would be able...

Read More

Context Aware Computing & its Growing Impact on Technology

3 minutes read

What works today is not just advertising. True, many Fortune 500 companies may be spending up to $500 million each year on advertising. Yet, the modern age demands a much more lethal tool — the use of context and that is what companies are slowly beginning to understand.

Read More

What if you added context to mobile payment apps?

4 minutes read

In today’s world, organizations are making it easier to pay for things. Last year, Twitter and American Express partnered to let you pay with a hashtag. Ten years ago, if you had told me that you could pay with a hashtag, I would have looked at you like you were crazy. This year, we’re getting closer to being able to participate in e-commerce on Twitter as the company plans to make a deal with mobile payment startup, Stripe. Besides using social media to pay, some people are using something...

Read More

Subscribe to
our Newsletter!

Keep up with new insights from industry leaders on digital transformation, mobile app development, enterprise architecture, and tech innovation topics.