Investing in user experience (UX) by designing software through a user-centered design framework serves three primary functions:
Focusing on UX is not about engaging in the latest fad. For serious professionals, UX is about increasing a company’s profitability. The authors of Cost-Justifying Usability make the monetary value of user-centered design clear. This post is inspired by Cost-Justifying Usability and it articulates the disasters and successes due to the absence or presence of UCD methods in a digital product development lifecycle. While some of the references are dated, the information still holds true today. Information labeled as “Insight” is a conclusion from the book while information labeled as “Root Cause” is my acquired knowledge from multiple projects.
Keep up with new insights from industry leaders on digital transformation, mobile app development, enterprise architecture, and tech innovation topics.