ChaiOne Insights: User Research (3)

6 Tips To Build A User-Centered Design Department At Your Company

3 minutes read

UX, UI and UCD are the buzzwords in the tech industry today. ChaiOne’s success and clientele list is a testament that this mentality and type of work is now permeating into enterprise software. Many enterprise companies are creating UCD departments responsible for sprinkling “UX” into the design of internally developed software. This is great, but it comes with challenges, often in the form of other departments and groups being resistant to change that limits the effectiveness of user-centered...

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Hospitality Mobile Apps: Creating A Better User Experience

10 minutes read

There’s no doubt, mobile can improve how companies offer their services to customers. This is especially true for hospitality. The ease of a mobile device has great potential to improve the user experience around how your customer interacts with your services.

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Why do I need user research? Answers To Internal Objections

9 minutes read

Successful products are ones that provide great user experiences (UX). Companies that focus on UX succeed and companies that don’t fail. The top 10 most successful companies in the S&P index invest heavily in engineering a successful UX, while the 10 least successful companies do not. Popular opinion is that UX is essential to success; however, when discussing with potential stakeholders all the efforts involved in creating a stellar UX, some are surprised by the amount and type of work that...

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Improving the UX of Call Center Software

5 minutes read

 

This blog post is based on an interview with Lali Lobzhanidze, a Senior Interaction Designer, at ChaiOne.

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Retailers: Your Customers Rely On Mobile, Yet Your Apps Suck

4 minutes read

Today’s customers are multitaskers. They may be physically present in your store, but they are also fully immersed in their mobile worlds. Mobile has become an important accessory to our purchase processes. The ability to access valuable purchase information on-the-go has made us incredibly thoughtful customers. Before even placing a foot into your store, chances are we have done some online research, read some product reviews, searched inventory and maybe even honed in on a couple items we...

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How To Improve Call Center KPIs with Research

4 minutes read

Efficiency and effectiveness are fundamental to designing products and applications that provide exceptional user experiences. In a design or UX context, efficiency can be described as the speed in which users can complete key tasks when interacting with a product. Intuitive navigation paradigms, tooltips, and hot keys are a few ways to increase efficiency. Effectiveness has to do with completing key tasks and achieving intended goals. The effectiveness of a product or application is affected...

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Usability Testing: Getting Guerrilla With It

7 minutes read

A visually appealing application with innovative interactive elements might be ineffective and impractical if the needs, wants, and interests of the user have not been considered. User needs can be diverse and should require special attention throughout the project lifecycle. The key is to test early and test often to ensure that you are designing an application that is serving a purpose, solving a problem, and addressing user needs and wants.

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4 Tips for Better Data Visualization on Mobile Devices

4 minutes read

This post is part of a series on visualizing data.

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Your Business Strategy: Leave User Research to the Experts

6 minutes read

User research and user-driven data strategy are the buzzwords of market trend predictions issued by giants like Forrester Research and the Harvard Business Review. Data about users, their environment, needs, attitudes can inform business decisions and drive product strategy. But what exactly does user research entail? To many in the business realm, research is a vague concept and covers activities from searching for information online and interviewing people to administering surveys and maybe...

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