ChaiOne Insights: User Research (2)

User Experience Research & User-Centered Design

16 minutes read

Investing in user experience (UX) by designing software through a user-centered design framework serves three primary functions:

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How Mobile Fits Into Your Centralized IT Strategy

5 minutes read

Do you have a centralized IT strategy? If so, do you also have a mobile strategy? How does mobile fit into your overall centralized IT strategy? These are important questions to answer. According to PwC’s 18th Annual Global CEO Survey, 81% of CEOs see mobile technologies as strategically important for their organization. In addition, 86% say that a clear vision of how digital technologies can create competitive advantage is key to the success of their investments. It’s great that most CEOs...

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The Role of UX Research in Designing a Mobile App

4 minutes read

 

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ChaiOne Employee Spotlight: Evelina Tapia, PhD

7 minutes read

Evelina Tapia, PhD

Senior User Experience Researcher at ChaiOne

This month’s ChaiOne Employee Spotlight is on Evelina Tapia, PhD, a Senior User Experience Researcher at ChaiOne. As a Senior User Experience Researcher, Evelina helps companies define requirements for any technology that they are thinking of building from the perspective of the actual user that is interacting with the technology.

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Why Your Business Needs an Anthropologist

6 minutes read

Research is important. Google knows it. Apple knows it. Microsoft and IBM know it. Facebook knows it. All of the major automotive manufacturers know it. And while most business people instinctively agree, I’ve seen research hastily struck from the budgets of many a tech/design project (Not here! We know better.)

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Why Assumptions Kill Your Product

3 minutes read

We see companies and startups spring up everyday proclaiming they have the newest and best solution for our daily needs. But do we really need it? Does this solve a pre-existing problem or create a new one?

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User Research is NOT Market Research

3 minutes read

The term “research” is not new to the business world, yet its meaning varies along a wide scale. In some companies, research is identified with genius engineers pushing technology capabilities in Research & Development departments. In other realms, interns proudly present their team leaders with research findings gathered from the numerous corners of the internet (thank you Google!).

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What Oil and Gas Has Taught Us About UX and Mobile Solutions

7 minutes read

ChaiOne has done a bunch of work in the oil and gas industry. Our efforts stretch across customer service centers in Mexico, distributions facilities along the Gulf Coast, offshore oil rigs in the Pacific Ocean, and to frozen land rigs in northern Canada. Below is a short list of considerations for those that want to make mobile technology with great user experiences for oil and gas field workers. This is split across two parts: Part 1 is about the human considerations and Part 2 is about...

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Delightful Customer Experience: A Game Changer for Utilities

6 minutes read

This blog post is based on an interview with Fabrice Buron, the Vice President of Sales & Marketing, at ChaiOne.

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